Financial Objectives

We are committed to provide our shareholders with an attractive return on their investment, and our specific goals for doing so are:

  • Achieve a minimum after tax return on capital of 14%.
  • Leverage return on shareholder’s equity through a capital structure, which includes 25 to 35 on capital of 14%.
  • Leverage return on shareholder’s equity through a capital structure, which includes 25 to 35% debts.
  • Achieve a minimum return of equity of 18%.
  • Pay dividends equal to approximately 40% of earnings.
  • Achieve average annual growth in earnings of at least 10%.

Operating Objectives

  • Have a leading market share position in our major markets.
  • Be recognized as a leader in the application (Repair & Maintenance) of air conditioners to meet customer requirements.
  • Be a” best value” supplier throughout KZN.
  • Expand globally.
  • Invest in research and development at a rate of 4% of sales as means of achieving our market leadership objectives.
  • One of the company’s priorities is on the investment that will be created for the country.

Employee Development

To ensure that the country also invest:

  • Encourage initiative, innovation and productivity by appropriately recognizing and rewarding employee performance.
  • Invest in employee training and development at a rate of 2% of payroll.
  • Honesty and accurately appraise and evaluate the performance of each employee on at least an annual basis.
  • Provide for the orderly succession of management.
  • Maintain a positive affirmative action program and provide employee with the opportunity for advancement commensurate with their abilities.